2. Black Friday Sales (November 1-30)

Black Friday is the best time to buy just about everything, regardless of the category or retailer. It's the single biggest shopping event and if there are discounts to be had, it's going to be sometime during this sale. Although Black Friday 2024 itself lands on November 29, the actual sale has a much larger window than that.

You can expect the first Black Friday deals to start arriving shortly after October Prime Day, but the general rule of thumb is that all of November will have Black Friday pricing happening everywhere. Many of the best deals will still take place on Thanksgiving and the Friday afterwards.

3. Cyber Monday Sales (December 1-6)

Cyber Monday began back in 2005 as a way to offer shoppers online discounts after Thanksgiving weekend so they could avoid the in-store madness. With the majority of holiday sales moving to an online platform, however, it has since become just as big as Black Friday. Although there are sometimes some differences between Black Friday and Cyber Monday sales, they are generally the same thing. The only difference is when they actually happen.

You can expect Cyber Monday sales to kick off the Sunday, rather than actual Cyber Monday. And although the best deals will likely be on December 1-2, many retailers extend their sale through the week by labeling the deals as part of Cyber Week.

4. Green Monday Sales (December 9 - 23)

Green Monday is actually a sales event created by eBay all the way back in 2007. While it isn't nearly as big as Black Friday or Cyber Monday, it essentially represents the last stretch of sales before Christmas. The day itself was originally created as a way to promote the last day you could buy something online and get it shipped to you before the holidays, but thanks to faster shipping every year, that isn't necessarily as much of a problem for the bigger retailers.

In 2024, you can expect Green Monday sales to stretch pretty much right up until December 24 and maybe even through Christmas. Many retailers will label these as "last-minute" sales, but we've lumped them all into the same category.

5. New Year's Sales - (December 26 - January 1)

The final sales event of 2024 is centered around New Year's, but usually starts just after Christmas. These discounts are a chance for retailers to take advantage of shoppers who are returning unwanted gifts and are now flush with extra cash. You can also expect some surprisingly good deals on older tech as these same retailers look to unload older models to make way for newer ones. Late December and early January are actually some of the best times to buy a TV or find a deal on a gaming monitor every year thanks to the proximity to CES (the annual Consumer Electronics show).